The Irresistible Offer

I feel that the Lord has led me to a practical study of marketing and I am now reading The Irresistible Offer.  It has turned out to be incredibly valuable to me in my questions about how the site needs to be able to support itself financially – while I know that it is truly the Lord who provides, I feel that I should be using marketing strategy and tactics to maximize profit, in order to first be able to dedicate my time fully to this and other related projects, as well as funnel proceeds to other positive, Christian ministries.  

It’s not about the money, it’s about the ministry.